Briefs Not Undertaken & Why

Briefs Not Undertaken & Why

I mentioned in my original intentions briefs would change over the year but I wasn't expecting the majority bar 1 or 2 of my intended briefs too be scrapped, the introduction of more suited competition brides that relate too my practice are one of the key reasons for change. That and its the last opportunity to do these kind of briefs.

Due too workload on both mine and Joes part and seeing how much effort Goat put in for there exhibition with a group of 8 we decided it wouldn't be a good use of our time too do this, especially as we planned the show near COP hand in. Its something we will do though through EQUIP.

The requirement wasn't needed for a website anymore as they has chosen to put more money into the pushing of there eBay store before considering a website, theres still good relationships with the client with this still on the horizon. Its a good job though really as my focus on print based outcomes meant I didn't really look at learning coding like I should have, something I will develop on over the summer though as its an important aspect for freelance work. 

Due to pushing other avenues within EQUIP the idea of the photography publication was set back, this and time limitations. We wanted to focus on screen printing this year so revolved a lot of time around this. 

After starting the brief on my side and contacting Erin a few times things where going smoothly and we had some good concepts to go on, but the time zone difference meant it was difficult to communicate and her doing art in her free time after work meant we just couldn't maintain the required dialogue to carry this brief on. 

This is one of the briefs I'm most disappointed about I felt it had real direction in developing my thought process as a designer, due too huge work load throughout the year I just didn't have the time to fulfil full briefs in 48 hours even if they where small, this was mainly due too how I go way too in-depth within the process and the idea of a quick turn around resolution would be lost.