Friday, 1 April 2016

Cheap Festival Poster - Research & Further Idea Influence

Cheap Festival Poster - Research & Further Idea Influence 

Subject
Expanding on the idea of ransomware theres been a current arising problem with heavily encrypted ransomware virus's, the Maktub virus tracks down your location, encrypts your files and at current theres no way of bypassing this without paying for your files back. The issue arises through emails saying the end user owes money too accounts connected through them through stolen details from information databases, so the emails are personalized through a complex algorithm aiming at tricking people to click into the email.



Visual
The research gathered will help identify how to use type, image and pattern within designs that use limited colour but strong overall visual impact through. Depending on the layout and positioning of elements and how each element will add separate context to create overall meaning. 

Simon Mager's interaction with type and image work together with each image and typography pairing customised so they work together to create an overall stronger design, from shape, use of negative space, size and weight within the letterform design to how these elements can be transferred over to the use of layout, color. The patterns and photographs are carefully cropped or custom made to suit. 

The use of monochrome works very well with the small addition of yellow adding too that photocopy look and feel. 

Ben Arfur's Designs come from the self learning of programs from an early age, creating brand identities and posters for club events. This idea of self learning programs expands on my investigation into how the introduction of easy to access programs creates instant designers with the only tool needed been a mac. Before it used too be a hands on craft now someone can sit in there bedroom and become a Graphic designer. This relates too how physical ransoming used too be a very dangerous physical crime involving kidnap and violence through organized crimes gang's to a computer nerd sat in his bedroom hacking unsuspecting victims across the globe. 

The use of warped grids, mixed typography, varied color palettes and ordered and chaotic type arrangements from vertical columns, warped paths and outlined shapes all create a set of posters that are diverse and changeable.  This idea of change needs to be represented in my design to show the changing methods of ransoming so exploring ideas of chaos and order will benefit this. 

The use of pinks and pastels has a feeling of innocence too it, this idea of innocence and trickery draws people in to these phishing emails to emulating this through a cold monochrome scheme will be difficult but the use of iconography and pattern may help. 

Stripping back an idea to its bare aesthetics is important when it comes to presenting a clear message. Each visual element needs to add context, not confuse things. For example here each effect has a purpose the 3D drop shadows promote the 3D sound booths within the recording studios and the large iconography and use of blue supports the idea of a "heavy weight" digital collection of content. The blue has a very digital vibe further supported through the placement of the poster in a black background. 


A very experimental approach is important when showing ideas of technology, when presenting something that references traditional principles creating order and structure is important to add context. But the chaos and randomness of ransom notes will certainly support the use of experimental and deconstructed design. 

Pouya Ahamdi's posters add context and meaning too the posters purpose for the experimental film society. Using a combination of photography, type and image that reference the avant-garde low budget aesthetic of these independent films. The society works with a number of film makers scattered across the globe so the designs all share this diverse aesthetic that references the film makers process's and practices. 

The posters preserve the idea and context of the film not only through the textual content but also through the way the designs are structured and laid out. 

The use of adding the photographs into shapes and linking with lines, shapes and deconstructed type creates a sense of story telling, leading the eye onto each separate element. Something that is important when I present all the visual elements and create meaning for there individual purpose within my final design. 

The red and black scheme uses monotone images to work with the minimal application of color, taking the photographies accuracy away to work with the simplified use of color and shape that through repetition and abstract positioning  complex final outcome is created. 

Creating visual connotations is important but can also be done in more literal ways, using iconography to simulate an idea of a VHS tape here with the script of the VHS been positioned on a poster that pairs and adds further meaning too the series. The use of the film script acts as a visualisation of the thought thats gone into the film with the VHS showing an old school delivery of the film, something that works presented in a physical poster as the film world is oversaturated with digital posters promoting digital films. 


The use of a mask adds a certain mysteriousness too the piece, this idea could be carried foreword into my design to show the hiding of the criminals responsible for these cyberspace crimes. A lot like anonymous and there agendas through the use of technology, hiding behind masks that have become there main brand identity.

These posters range from the bold too the delicate but all use layout design and typographic principles to support these look and feels, the first has a certain encryption vibe too it with the glyphs giving connotations of locks and security. An important consideration to present in my designs. 

The large bold point size of the glyphs supports this feeling of robust security wile the contrasting delicate body copy could show the importance of this security. 

The Hand drawn T T in the background ties the type together, the combination of small point and large point left and right justified type works very well with these central positioned hand rendered glyphs, this idea of showing something that is hand rendered or physical in a digital outcome will support the idea that the ransom was once physical, robust and violent too something that is more technological and detailed. 

The use of stretched glyphs will support iconography and textual content that communicates an idea of a sliding time scale showing the increasing price of getting your files back.

Using small elements allows more consideration too a careful layout, and the use of the greyscale images allows less visual distraction through color. Allowing the interaction of type, abstract pattern and photography to work as a whole. 

These posters by Sararis Vaag are excellent examples of how effective large scale monochrome posters can be. They all use a variety of process's but the end result of monochrome prints reflects print limitations, the use of hand rendered type in combination with manipulated type creates a link between traditional and technology, the warping of type to create a fluid pattern and abstract positioning of type shows the possibilities of technology while also creating impact and adding visual context too the idea of a shark as the pattern represents a shark. 

Although digital the Homo Sexual Pasta and Love Letter From God posters have a very cut and paste aesthetic through there positioning of type and use of halftone textures, shadows and outlines which could emulate a ransom note quite well. 

 

The limited use of type within these designs has been effectually executed through supporting visual content, the folding of the newspaper leaving a pattern from the cropped type that works perfect with the photography is a very effective example of how the format of a printed product can change the whole feel and how the design is interacted with, while the A B C and idea of progression is supported through the darkening paper stocks.

Simple little additions but worth exploring within my ideas. 


Detail can be added too an overall collection of work or an individual piece of work through the addition of simple textures, colours and shape. This poster series uses simple type as a base with the addition of texture and color to add further visual impact and meaning, the grainy gradients have a tactile yet accurate feel, further supported by the use of negative space to show the geometric and accurate sans serif typefaces within a locked in set of squares. 


The process that goes into creating computer virus's and these kind of programs is very chaotic, taking influence from chaos and how it could transition into order would be an effective way of showing the creating of a computer program, the stealing of the files and the final neat little encryption of all this data. 

Russian designer Alexander Kuliev's identity for a Denmark harbour festival takes a typographic approach that  appears to have a mash of all his ideas and thought process's into one design through a combination of split apart words, dates, numbers visual experiments, colourways, styles and compositions. 


These halftone and vector images have a very basic iconography feel that has a nice digital feel further supported by the addition of halftone dots that could represent pixelation. Ideas I could take from this are the use of halftones to represent the digital and create literal iconography and imagery relating to the ransoming issue. 

Expanding on the idea of chaos to order Spins work could really emulate this, this idea of chaos to order could show the chaos and mix of emotion when a victim is experiencing ransomware too the relief when they gain possession of there files back. Using abstract imagery too simple type and contrasting tones that work very well in  black and white this idea could be presented effectively. 


A mash of texture, photographs, vector imagery and iconography and abstract type all within designs that at first glance appear chaotic at first glance but have elements that tie them together in some kind of structure. Like the use of a vector repurposed folded piece of paper, bringing the physical into the digital, the corners of page adding horizontal and vertical aligned type. 

The use of shapes can really help connote certain messages, a circle could represent a coin while its digital presence supports cyberspace transactions like bitcoins.

The use of red and black works very well in creating quite a sinister aesthetic, my subject is very sinister so working with the black and white limitations should hopefully emulate this feel, maybe texture could add further context too 


The use of a variety of digital process's has a collage feel and also a feeling of chaos that represents the traditional ideas of ransom notes. A process worth considering when exploring how I create my visual elements and how they interact together. 


Large bodies of text that contrast with large point sized text work well when spread over 2 documents, experimenting with how these elements can be used in the background and foreground of a poster is something worth experimenting with, the large quantity of text could represent the growing targets, using a list of countries that use the internet regularly while the large point text shows the old targets been limited and large profile targets. 

The use of grey black and white strengthens this coldness too and the paragraph indents, hyphenations and spacing support the idea of breaking up and deconstruction relating too the encryption and decryption of information. 

The work of boheyoo is extremly chaotic, random and abstract and has a very cut and paste aesthetic again that could be purposes into designs that reference ransom notes. The cut and paste scanned aesthetic with hand cut out and hand rendered imagery and type would further support this physical to digital transition. 

But the burnt circles and textures could add a further sinister feel. The use of grids could show statistics and the rise of ransomware victims due to naivety and lack of knowledge of these subjects. The reversed out heavy use of block and negative space works well but loses accuracy and legibility a little bit. 

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