Digital Letterpress - Finals, Rationale & Evaluation
Concept, Finals & Rationale
An overall contextual visualisation of a text investigating a full range of technologies pre and post Guttenburg to do with the distribution and production of typography and future potentials within a cyberspace age.
The production and delivery concept comes from an idea of a digital letterpress, emulating an iconic method of traditional typography distribution with the inclusion of cyberspace technologies, using the laser cutter as a key production method for digitally repurposing typography and imagery to contextualise key periods of mass communication and distributions from cave carved hieroglyphics to the internet and beyond. Showing the key advantages and limitations of each key distribution advancement alongside supporting contextual and visual content from a book containing my essay to link all these visual experiments too.
All contained within a set of book's that references the progression of publication productions and layouts and there limitations, there varying purposes and relevant print techniques ranging from screen printed zines to digitally printed perfect bound books bound and collectively contained in a way that references the old and the new.
An overall contextual visualisation of a text investigating a full range of technologies pre and post Guttenburg to do with the distribution and production of typography and future potentials within a cyberspace age.
The production and delivery concept comes from an idea of a digital letterpress, emulating an iconic method of traditional typography distribution with the inclusion of cyberspace technologies, using the laser cutter as a key production method for digitally repurposing typography and imagery to contextualise key periods of mass communication and distributions from cave carved hieroglyphics to the internet and beyond. Showing the key advantages and limitations of each key distribution advancement alongside supporting contextual and visual content from a book containing my essay to link all these visual experiments too.
All contained within a set of book's that references the progression of publication productions and layouts and there limitations, there varying purposes and relevant print techniques ranging from screen printed zines to digitally printed perfect bound books bound and collectively contained in a way that references the old and the new.
A supporting poster printed on tracing paper too give a translucent feel reflecting the idea of a computer screen as a way of delivering a print based digital repurposing the origins of newspaper distributions, showing an idea of progression taking iconic newspaper principles and adding strong technological connotations.
A traditionally bound book that contains the full investigation within it, the use of pillar and post binds and arco clips adding a robust industrial feel to contrast with the contemporary container of the whole publication.
The document investigates issues ranging from the progression of the spoken word to typography distirbution through to the introduction of 3D printed technology. This journey of technology relating to the distribution of publishing has been supported by polaroids of the computer and desktop publishing software within a printing press environment.
This zine aims at referencing the DIY and home publishing capabilities and the possibilities and imitations of technology showing ideas of data invasion, privacy invasion and the transition for physical letterpress too the qwerty keyboard.
A series of posters that link too key investigations within the text book, creating a link between context and visual resolutions that use the main concept delivery of laser cut letterpress blocks printed in CMYK scheme to show the transition of traditional to cyberspace principles, each poster represents elements ranging from the purpose of serifs to aid legibility too the introduction of 3D technologies as a reference from physical letterpress to 3D printing.
These digital prints reference the possibilities of cyberspace technologies when it comes to accurate reproduction and the use of colour while some prints are further supported by the use of colour stock like the text emoji using a shade of green that represents old lcd phone screens that add context too the posters concept of emulating how the spoken word has been diluted through technology stripping dialogue back through deliveries like text messaging that introduce short hands, abbreviations, the use of text emojis to visualise emojis too pictorial emojis. All rotating back too ideas of hieroglyphics.
Everything delivered within a type tray that investigates the start point of the storage of type, transitioning to cyberspace distributions of digital type, this journey all referenced within the document that ties all this research together.
Evaluation
One of my substantial briefs of the year and one of the most successful when it comes too expanding on my COP investigations, in essence its all the thoughts I had in one way or another from the summer after 2nd year, too COP too the end of this year into one overall outcome that attempts at structuring all these thoughts together.
What I didn't end up been able too do was repurpose the printed layouts within a screen based format using universal screen reading file PDF, I lost files of the layouts from my iMac, I guess this in itself shows the limitations of storing information on these technologies! This would have strengthened the whole transition from print to digital but the concept is still strong and it allowed me to use a multitude of process's ranging from informed binding methods, to the use of innovative inks within traditional print process,s to using technology as a means of repurposing the most basic typographic delivery systems. Making full use of all the facilities before I leave.
In terms of answering the brief I feel I fully reached the limits of answering all the criteria as I used my COP as context for visually delivering this and this investigated all key typographic, technological and distribution process's from pre to post Gutenberg times. So to tie it all together that references the gutenberg within the physical outcome but reading into it a journey through the progression of technology can be undertaken.
Boards
One of my substantial briefs of the year and one of the most successful when it comes too expanding on my COP investigations, in essence its all the thoughts I had in one way or another from the summer after 2nd year, too COP too the end of this year into one overall outcome that attempts at structuring all these thoughts together.
What I didn't end up been able too do was repurpose the printed layouts within a screen based format using universal screen reading file PDF, I lost files of the layouts from my iMac, I guess this in itself shows the limitations of storing information on these technologies! This would have strengthened the whole transition from print to digital but the concept is still strong and it allowed me to use a multitude of process's ranging from informed binding methods, to the use of innovative inks within traditional print process,s to using technology as a means of repurposing the most basic typographic delivery systems. Making full use of all the facilities before I leave.
In terms of answering the brief I feel I fully reached the limits of answering all the criteria as I used my COP as context for visually delivering this and this investigated all key typographic, technological and distribution process's from pre to post Gutenberg times. So to tie it all together that references the gutenberg within the physical outcome but reading into it a journey through the progression of technology can be undertaken.
Boards
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